R20 000 raised for The Prince Albert Community Trust

AVOOVA began life in the small Karoo town of Prince Albert, where the company still has its factory, and employees 50 artisans to this day.

We’re passionate about the community that helped build our company, and we’ve started various upliftment initiatives to this end, most recently teaming up with The Prince Albert Community Trust (PACT).

PACT’s focus is to address the town’s fundamental profile of poverty and the effects on its many inhabitants. At the end of last year, we managed to raise R20000 through the sale of our book, Karoo Story, which will go towards the Trust, and will be spent on education.

Featuring spectacular imagery of the surrounding desert landscape by famed photographer Obie Oberholzer, and words by Lucia van der Post, the book tells the story of AVOOVA whilst celebrating the Karoo and its people.

AVOOVA Opens 5th Store At New Four Seasons Hotel, The Westcliff

In November 2014, we opened the doors of a new concept store that we have called ‘AVOOVA – African Originals’ in recognition of the beautiful assortment of decorative pieces, gifts, jewellery, leather and art from some of Southern Africa’s most talented designers, artists and craftsmen who we will be working with in this new space….


New Organic Coffee Table Series

This contemporary, droplet-shaped coffee table has a base of fibre-glass and AVOOVA will be commissioning artists and designers to collaborate with AVOOVA’s eggshell artisans in creating a series of signature coffee tables – each one a collector’s piece and an individual expression of the beauty in nature.